Every day, 68 people in Tanzania die from diabetes
Not because medicine doesn’t exist. Not because doctors don’t care. Because medically-precise food never reaches their plates.
“I watched my father, uncle and step father die this way. Their doctors prescribed a diet that was impossible for my family to follow. Every delivery app optimized for speed, not safety. Every meal was a gamble with their life. This is the problem we’re solving.”
– Lusabara, CEO & Co-Founder
This isn’t one family’s tragedy.
24,955
Annual diabetes deaths (2024)
2.9M
Adults living with diabetes
53%
Of diabetes cases are undiagnosed
Zero platforms serve them with the medically-precise food their lives depend on.
We built the solution. We proved it works. Now we're scaling it.
- $47K GMV in 90 days
- 87% retention rate
- Zero health incidents
- Doctor-led protocols
For the 2.9 million Tanzanians with diabetes, food is a daily battle. We're providing the weapon to win.
Hi, my name is Lusabara. For three years, Dr. Joseph and I ran a food delivery business that failed. Miserably. I burned through my life savings and gained 33kg from stress.
But that wasn’t my real failure.
My real failure happened in Bugando hospital room, holding our father’s hand as he fought for his life against diabetes and hypertension. My family’s most agonizing, daily struggle wasn’t the illness; it was the desperate, helpless search for food that was safe for him to eat.
We found nothing. And on December 26th, 2024, he passed away.
In that heartbreak…
I saw the truth
The entire food industry is built on a foundation that has failed the people who need it most.
Three industries that should work together to save lives are failing spectacularly. The result? A $2.8B market with zero solutions.
Healthcare treats symptoms
Doctors prescribe insulin and dietary guidelines, then send patients home to figure out the impossible: finding medically-precise food in a system built for convenience.
Result: 60.2% of cases undiagnosed.
Food industry ignores health
Every restaurant optimizes for taste and profit. Food delivery platforms optimize for speed and convenience. Nobody optimizes for medical compliance.
Result: Zero medically-precise options
Tech builds wrong solutions
Fitness apps track calories. Recipe apps suggest meals. Delivery apps bring fast food. None bridge the gap between prescription and plate.
Result: Patients left to navigate alone
The problem is a ticking time bomb
The challenge my family faced is a silent, accelerating epidemic in Tanzania.
A massive, urgent market
2.9 million Tanzanians are living with diabetes, a staggering 250% increase in just over a decade.
A hidden crisis
Over 53% of these cases are undiagnosed. Millions are walking toward a health cliff and don't even know it.
A broken system
The current food system offers no real solutions. Restaurants can't provide the medical precision required, and delivery apps are just taxi drivers for food they don't understand.
The staggering market reality
0
Daily deaths from diabetes
$ 0 B
Tanzania market size
0 M
Adults with diabetes
0
Medical-grade platforms
The perfect storm
Smartphone penetration hit 85%. Mobile money became ubiquitous. Healthcare digitization accelerated post-pandemic. The infrastructure exists to solve this problem. But nobody is building the bridge.
This isn't a niche problem. Focusing on our initial launch market—diabetic patients with smartphones in Dar es Salaam—represents a $65 Million annual market opportunity.
Our Solution
We built the missing bridge
A clinician-led health ecosystem
Agiza24 is the first medically-supervised nutrition platform that gives control back to patients and caregivers.
The B2C marketplace (our engine)
Our “guided bidding” model allows a user to describe their exact medical meal needs. That request is sent to our network of home chefs who have been vetted, trained, and certified through our “Agiza24 Academy,” a program overseen by our co-founder, Dr. Joseph. The user gets a precise, safe meal. The chef gets a zero-waste, risk-free business.
The B2B financing (our flywheel)
We offer supply chain financing to our successful chefs and other small food businesses, helping them buy ingredients in bulk. This creates a powerful, sticky ecosystem that no competitor can easily replicate.
The proof is overwhelming
In just 90 days, we proved this model works. We have validated every part of our model.
GMV in 90 Days
Organic demand
Retention Rate
Medical necessity
Satisfaction
Quality validation
0
Health Incidents
Safety confirmed
The model works. The demand is proven. Now we need to protect it.
Our defensible moats:
Why We Win.
We didn’t just build a product. We built an ecosystem that becomes stronger with every patient, every chef, and every doctor who joins.
The moats are strong. The opportunity is massive. But success depends on one thing: the team.
The unfair advantage
The only team that can win
This isn’t a team assembled by recruiters. This is a partnership forged by pain, united by purpose, and equipped with the exact skills needed to solve this problem.
This unique combination of personal mission and professional authority is our greatest asset.
We have the problem. We have the solution. We have the team. Now we need the capital.
We're not imagining it. The crisis is real.
We exist because the current system is failing. While the food market grows, so does a quiet crisis of fear and uncertainty at the dinner table. This isn't just a feeling; it's a reality backed by numbers.
2.9M
Tanzanians with Diabetes
+250%
Increase since 2011
53%
Of cases are UNDIAGNOSED
7.6M
Tanzanians with diabetes by 2050
for the 2.9 million Tanzanians living with diabetes, finding safe, precise, and trustworthy food isn't a choice. It's a daily battle for survival. We're here to end that battle.
2.9 million people share your struggle
You are one of millions of Tanzanians living with diabetes, each one fighting a daily battle to find safe food.
My doctor gave me instructions, but no one showed me how. I feel lost and overwhelmed trying to find food that won’t make me sick.”
Jacob Jones
Founder, Gotics
A problem growing +250% since 2011
This isn’t a static issue; it’s an accelerating crisis that has outpaced the food industry’s ability to care for those in need.
- Home Chefs? Turn your kitchen into a TZS 800K+ business
A future we must change: 7.6M by 2050
This is the future we are fighting to prevent. We are building the solution now to protect the next generation.